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  • Move DUS flight to BRU

    I was wondering if SQ would consider moving the DUS flight to BRU... Some reasoning:
    - my company has offices in Belgium and Germany. Some of my German colleagues take regularly the DUS SQ flights and from what I hear the business class section was maximum filled with 50% since the start of these flights. I hear them often talking about max. 10-15 passengers in business class...
    - from what I understand the Belgium to Singapore market is very big. My industry (dredging) has many projects ongoing in Singapore and many of my colleagues travel frequently to Singapore. In Brussels SQ can also partner up with an other Star Alliance member (SN Brussels Airlines)...

    Am I foolish to hope for a move of the DUS flight to BRU?

  • #2
    I have heard speculation (and I stress it is only speculation) that SQ's german routes are a bit of a disaster when it comes to yield. The cited routes were DUS and MUC (following the recent changes so perhaps not a surprise).

    I don't know why that is, and I find it surprising.

    DUS serves a major conurbation in the westphallia. I expect SQ will want to continue to serve that if they can. Whether BRUncannget it's own service, I don't know. Most of the attractiveness comes from being HQ for the EU - so I don't know how much Singapore (as opposed to Japan, US, China etc) is on the EU radar...

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    • #3
      DUS came about after intense lobbying from local authorities. They must have made an offer attractive enough for SQ to be interested. DUS is increasing its number of trade fairs and it is a very important city in terms of the textiles industry. It has a very high presence of Asian communities and businesses, particularly Japanese and Korean. I read in a local newspaper that some of the pressure to commence flights also came from Indonesia, where business people wanted a 1-stop solution faster than via Middle East.

      The 50% J load says more about the imbalance of J to Y in the A350 I think. They decided to replace their 772ERs with A350s that have an extra 14 J seats, a PEY cabin and 58 fewer Y seats.

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      • #4
        I'd say it's a bit tough given that BRU is in between CDG and AMS which is well served by Thalys in addition to flights. But no harm hoping though...

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        • #5
          Originally posted by flying.monkeyz View Post
          I'd say it's a bit tough given that BRU is in between CDG and AMS which is well served by Thalys in addition to flights. But no harm hoping though...
          Or combining BRU with a new/existing destination in North America! No harm dreaming

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          • #6
            Originally posted by Jumbojet Lover View Post
            Or combining BRU with a new/existing destination in North America! No harm dreaming
            And that would have been a realistic dream if it weren't for The Donald getting keys to a certain house. Something gives me the idea he won't lead to an increase in travel between BRU and the US...

            Mexico is in North America. SIN-BRU-MEX anyone?

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            • #7
              Originally posted by Geronimo View Post
              I was wondering if SQ would consider moving the DUS flight to BRU... Some reasoning:
              - my company has offices in Belgium and Germany. Some of my German colleagues take regularly the DUS SQ flights and from what I hear the business class section was maximum filled with 50% since the start of these flights. I hear them often talking about max. 10-15 passengers in business class...
              - from what I understand the Belgium to Singapore market is very big. My industry (dredging) has many projects ongoing in Singapore and many of my colleagues travel frequently to Singapore. In Brussels SQ can also partner up with an other Star Alliance member (SN Brussels Airlines)...

              Am I foolish to hope for a move of the DUS flight to BRU?
              Another SQTalker from the Marine / Offshore industry, welcome to SQTalk (although I notice you have registered over a year ago!)!

              Never knew the Flemish were involved in dredging, always thought the Dutch were the ones "ruling" the industry of specialised marine works.

              As for BRU, seems that SQ use to fly there but the route got canned years ago.
              God must have been a ship owner, he placed the raw materials far from where they are needed and covered two-thirds of the earth with water...

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              • #8
                There was a MAN-BRU-SIN service in the early 2000s. I remember flying BRU-SIN in 2002 and bumping into my childhood neighbor who was flying from MAN.

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                • #9
                  I was reading this and though BRU was Sau Paulo (GRU) the whole time...
                  how flying with SQ has aged us...

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                  • #10
                    Linking BRU with a transatlantic destination seems a good option, I can think of a few:
                    - NYC: BRU had 6 daily flights three years ago, which has fell back to 3 daily after Jet moved their hub to AMS and AA ceased ops
                    - BOS: short turnaround possible and an interesting market not served from BRU
                    - yes, why not link BRU with GRU the beer-link as they call it in Belgium (AB Inbev) - but SQ ceased GRU ops some time ago...

                    Getting back on the marine business: Belgium has all the major contracts in Singapore - the new container terminal (a five year multi-biliion dollar project)has been awarded to DEME, a Belgian dredger

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                    • #11
                      Highly unlikely as Brussels Central is only a comfortable 1.5hr train ride on the Thalys to Amsterdam Schiphol (almost similar time as a subway ride from the western most end of Singapore to Changi airport in the east). SQ should have already done its studies on the number of passengers on its AMS flights who are heading to Brussels to deem if the route is feasible.
                      My past and future travels

                      My Travel Map

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                      • #12
                        Originally posted by ycp81 View Post
                        Highly unlikely as Brussels Central is only a comfortable 1.5hr train ride on the Thalys to Amsterdam Schiphol (almost similar time as a subway ride from the western most end of Singapore to Changi airport in the east). SQ should have already done its studies on the number of passengers on its AMS flights who are heading to Brussels to deem if the route is feasible.
                        While I agree that BRU is very unlikely and I'm also obviously biased given that I visit DUS on a regular basis, but I will admit that the same could be said for DUS, which is only about 75 min by train from the airport station at FRA. I was actually surprised myself that SQ did decide to fly direct.

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                        • #13
                          Originally posted by Dobbo View Post
                          I have heard speculation (and I stress it is only speculation) that SQ's german routes are a bit of a disaster when it comes to yield. The cited routes were DUS and MUC (following the recent changes so perhaps not a surprise).

                          I don't know why that is, and I find it surprising.
                          LH has a strong position with German MNC, so there is limited flexibility or willingness to switch to SQ in a lot of companies. SQ is also not really know offering competitive fares (it seems to erode a bit, looking at DUS and ARN). I see that people have shifted rather to ME3 due to the better location of their hubs. SQ offers a limited network from Europe (basically OZ and a few SEA-countries) due to the location.

                          I was honestly a bit surprised to see SQ announcing DUS. Not really logic to me. CX seem also to struggle out of DUS.

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                          • #14
                            Originally posted by SQ025 View Post
                            LH has a strong position with German MNC, so there is limited flexibility or willingness to switch to SQ in a lot of companies. SQ is also not really know offering competitive fares (it seems to erode a bit, looking at DUS and ARN). I see that people have shifted rather to ME3 due to the better location of their hubs. SQ offers a limited network from Europe (basically OZ and a few SEA-countries) due to the location.

                            I was honestly a bit surprised to see SQ announcing DUS. Not really logic to me. CX seem also to struggle out of DUS.
                            Even so, I'd have thought the cooperation LH has with SQ would largely get around these issues. I can see a scenario where the fares from Germany are based on the LH cost base rather than SQ's...

                            Let's see how it goes, it was a surprise to me, thanks for adding an extra layer of detail.

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                            • #15
                              Originally posted by Dobbo View Post
                              I have heard speculation (and I stress it is only speculation) that SQ's german routes are a bit of a disaster when it comes to yield. The cited routes were DUS and MUC (following the recent changes so perhaps not a surprise).
                              I am always amused when reading posts about airline yield. Have you any idea how few people, even working at the airline itself, actually have access to that information?

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