Is it time SQ put showers on their planes - especially long haul?

[FlyBoy]

If they did put showers in, it would be a class above suites above first then ?

[sqdazz]

im scared there might be some emergency while im showering and id have to run through the cabin naked! or worse, slide down an evac slide hehe

[scooby5]

I'm sorry. All those requests cost money.

You don't think SQ is making enough profit already?

[MAN Flyer]

I haven't seen it discussed, but in an extremely humid climate like Singapore, I would have thought it beneficial for SQ to have showers on their planes for their F/R customers like Emirates rather than have folks towel themselves off.

I don't think most pax who board SQ's A380's at Changi have been jogging down Orchard Road just before they board, so they shouldn't be too sweaty when they board at air conditioned T3. It's probably also worth remembering that people don't only board these things in Changi either, and we are not having the humidity problems in LHR at the moment.

The EK A380 showers are rather gimmicky IMO. I'd rather have a proper, nice, long shower in the lounge or hotel.

Exactly.

but there are more reasons I think SQ should adopt the idea. As I stated previously, it would be a great way to further market/advertise their airline.

As a matter of interest, how often would you expect to use the showers if they were installed ?.

[Wan1dap]

It's probably also worth remembering that people don't only board these things in Changi either, and we are not having the humidity problems in LHR at the moment.

MAN Flyer Surely for the aircraft that ply the northern routes in winter, a long hot soak in a bath would be more appropriate? Just need to find a way to keep the water in it...

[Kyo]

I've booked my first in-flight shower for testing next weekend. Can't wait!

[jjpb3]

Also, talk about the great marketing/advertising schemes for new features like this! SQ may have the potential to pull customers who previously fly with EK

I'd be very surprised if SQ considered this a great marketing scheme. It would obviously be a me-too move (EK is well-publicized as the first-mover), and so, inconsistent with SQ's positioning as an innovator.

I also don't recall reading that people chose EK over SQ because of the shower. Too many other, more important, factors affect the purchase decision. It's a differentiator for EK, yes, but I doubt it drives customer loyalty. I think SQ prefers to position itself as an innovator in things that matter to the customer.

(They botched that image with the gutting of KF and the PPS Club , IMO, but hey, they apparently think of FFP perks more as a cost center than a lever for securing customer loyalty.)

[HUGE AL]

(They botched that image with the gutting of KF and the PPS Club , IMO, but hey, they apparently think of FFP perks more as a cost center than a lever for securing customer loyalty.)

Such is the love/hate relationship many of us have with SQ.

[flying.monkeyz]

Sorry guys, but you can forget it. SQ will never do it. Imagine the amount of water to be uplifted and therefore the amount of fuel to be uplifted in order to carry all these extra weight? And the amount of money ground handlers will charge SQ for draining the sewage and re-uplifting fresh portable water. It simply does not make any economical sense. Bearing in mind SQ does not have deep pockets like EK where it's basically one man calling the shots. The idea probably won't even be presented to the board, ever.

[Wan1dap]

Also, talk about the great marketing/advertising schemes for new features like this! SQ may have the potential to pull customers who previously fly with EK

I think we should be glad that SQ's marketing people are a tad more clued up than this. Let's see.... there's no customer demand, we would be a market follower, it's costly and uneconomic - what the hell, let's do it anyway!

[kapitan]

I am going to pity the cabin crew who will have to do the cleaning after each pax uses the shower.

If that really happens 1 day, the shower will only be available to long haul flights, definitely not HKG....

I will still prefer to shower in the lounge.

As SQ emphasises safety a lot, imagine when the air pocket or turbulence sets in, what if you were showering halfway? I doubt this will come anytime soon, on SQ that is. Safety is of number one importance to them.

Maybe the cleaning auntie in the lounge will be seconded to SQ!

[bmchris]

I'd be very surprised if SQ considered this a great marketing scheme. It would obviously be a me-too move (EK is well-publicized as the first-mover), and so, inconsistent with SQ's positioning as an innovator.

Just like how The Private Room is more innovative than LH's First Class Terminal? I mean they do have bigger chairs than LH when dining.

C'mon, if we take off our SQ glasses, we'll likely see that they don't have the monopoly on innovation.

[Aulia Harun]

There's a large number of good points being made here and I'm beginning to regret my initial opinion. Therefore, I agree this would not be a benefit for SQ given the circumstances. Sorry everyone for my rather quick initial response to the subject matter, there was so much I overlooked in the practical and economical sense.

[bmchris]

Sorry guys, but you can forget it. SQ will never do it. Imagine the amount of water to be uplifted and therefore the amount of fuel to be uplifted in order to carry all these extra weight

The amount of water? How about the amount of fuel a plane carries? All this is likely a rounding error. The difficulty as I understand it is around sealing, ventilation and humidity of the shower, and isolating it from the fuselage. You don't want rust developing. But then again, we're not talking rocket science.

[Russ]

For every extra kg of water you have to carry on board, it will mean about 0.3kg of extra fuel for a 13 hour flight. So assuming you carry an extra 500 litres of water for the shower, you need to carry about 150kg of fuel, which means you have to drop 650kg of cargo or 5-6 pax if you are already taking off at MTOW.

Agree I would prefer to see better treatment of TPPs and QPPs than to try to add more to R Class. Ever since they dropped LPP from their scheme, I see no reason to go beyond qualification and I split my business between SQ and Qantas. Before that, it was SQ all the way.